
Army West Point Athletics Portfolio
Mike Richard
Current role at Army West Point: Oversee leading strategies and full execution related to the department’s revenue generating marketing efforts including driving ticket sales, fundraising growth, analytics, as well as cultivating fan communications through social, web, microsites, email, and marketing automation campaigns.
Digital Marketing Advertising Campaigns
Recent Revenue Focused Campaigns
Marketing Automation & Email Strategy
Recent Campaigns
Army-Navy Uniform Campaign
Uniform Process From 2016-2021
Motion Graphics
Used On: Website, Emails, Social
Still Graphics
Variety of Still Graphics used in Communications
ArmyGameday.com Microsite
Ticketing and Fan Information Microsite
Army West Point Brand Website
External Branding and Assets Microsite
VIDEO EXAMPLES
Variety of Video Work
Army A Club Brochure
Army A Club Donor Brochure Print Document